Pool token

Investors, advisors and users are excited about how Pool is flipping the script on data for everyone

Why Pool Token?

Self-sovereign data is blockchain’s next killer application, unlocking the trillions in equity market cap tied up in companies built on siloed information. Pool's ecosystem of data unions are harnessing the power of the Web3 data economy; transforming users into members, so they can control, share and earn from their data. 

Pool's ERC-20 token will be backed by the support of dozens of data unions and hundreds of thousands of their members worldwide. 

Pool's token has wide use across the platform: staking to activate revenue discounts for Data Union Operators, facilitating governance, creating an engaged community and maintaining high standards on our data marketplace.


Billion Euros. The value of EU data economy by 2025


Million European citizens who can benefit from their data personally under new laws

Token use

Pool’s token sits at the heart of our platform and products, enabling network discounts for data unions, facilitating governance and ensuring product reputations. 

Our highly simple, deflationary, tokenomics model ensures scarcity over time; everytime there are buyer payments on the marketplace, the backend smart contract will automatically burn Pool’s tokens. It’s the same model that powers the success of $BNB and $ETH. The more utility there is, the rarer, Pool tokens become until only 50% of them are left.  

Key uses are as follows:

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By enabling the creation of new, high quality and fairly sourced data streams, Pool will earn a 5% cut from the inflow of tens and eventually hundreds of millions of dollars in new products and queries to our raw data layer.

Pool is structured as a foundation with no equity shareholders, so this revenue will be directed back towards growth of the overall ecosystem.

Revenue generated within the Pool ecosystem is managed through our smart contracts, even if other mechanisms or marketplaces are used to pay for data products and distributed among the community as shown. 

You’re in great company

Here are some of our investors

Token distribution

Token distribution

Pool completed an oversubscribed private investors and seed round in 2021, raising a total of $3.7 million to gather a multi-discipline team, build proof-of-concept for our core tech and incubate our first cohort of data unions. In a future token sale, we will be opening a public fundraising round from a fixed total supply of 100,000,000 tokens.  

These new funds will be used to continue development of our data marketplace, data wallet and payment rails so we can continue to invest in and scale the first dozen data unions to drive the growth of our new data ecosystem or dataverse. 



    • Publish white paper and technical white paper
    • Build core team (CGO, COO, CDO, CTO, CMO etc) and set up legal entities
    • Build brand and publish comprehensive website
    • Raise Friends & Family and Seed round funding ($3.7m in total)
    • Product planning, research and design for Marketplace + Pocket
    • Partner with 3 data unions and 1 major data buyer


    • Establish strong company culture, publish employee handbook and implement 4 day week
    • Kick off- catalyst programme to onboard data union operators + build data buyer contact
    • Data Marketplace v1 + v1.5 released
    • E2E payment rails: from fiat data product purchase to smart contract distribution to DU members and operators
    • Beta release of consumer facing mobile app (Pocket) for data union discovery
    • Basic Data Governance and Security policies


    • Pool Marketplace v2 with extra data buyer features including full whitelisting and KYC process for buyers
    • Pocket v1 public release to include decentralised data vault + smart contract wallet
    • Full data governance, privacy ethics and security (GoPES) policy implemented
    • Catalyst supports at least a dozen ‘core’ data unions covering major data vertices including clickstream, finance, wellbeing and mobility

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Our sale of Pool tokens does not constitute an offer of securities or a promotion, invitation or solicitation for investment purposes. The terms of the Pool token sale are therefore not intended to be a financial services offering document or a prospectus. The token offering involves and relates to the development and use of experimental software and technologies that may not come to fruition or achieve the objectives specified in our white paper. The purchase of tokens represents a high risk to any purchaser. Pool tokens do not represent equity, shares, units, royalties or rights to capital, profit or income in the network or software or in the entity that issues tokens or any other company or intellectual property associated with the network or any other public or private enterprise, corporation, foundation or other entity in any jurisdiction.